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Branding
VIETNAM INNOVATION SUMMIT 2022
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ABOUT THE PROJECT
Vietnam’s Digital Footprint
While open innovation has grown exponentially in Vietnam, ecosystem stakeholders have historically operated in isolation, leading to fragmented ecosystem capabilities. Launched in 2022, the Vietnam Global Innovation Summit (VGIS) established itself as the nation’s premier annual platform for Tech & Open Innovation. The project was initiated to unite multi-sector resources (including governments, corporations, investors, and startups) to foster and commercialize impactful innovations for businesses and lives.
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THE CHALLENGE
Visualizing #Togetherness:
Cohesively representing multi-sector synergy and high-level collaboration across the innovation ecosystem.
Unified Multi-Zone Experience:
Maintaining strict brand identity across a complex layout of mainstages, side forums, and specialized exhibitions.
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PROJECT GOALS
Event Scale & Engagement
1 Unified Ecosystem: United ministries, global organizations, and enterprise leaders on one platform.
15+ C-Suite Speakers: Featured tech leaders from Microsoft, Bosch, Amazon, and Unilever.
4 Functional Zones: Main Stage, Side Forums, CrowdPitch, and Tech Exhibitions.
Commercial Framework
$100K Exclusive Tier: High-visibility branding packages built for tier-1 industry leaders.
3m x 2m Premium Booths: Standardized exhibition layouts optimized for partner showcases.
100% Omni-Channel Presence: Seamless brand placement across digital assets and physical signage.